Every month, more and more people are ‘cutting the cord’ and bypassing the traditional methods of receiving news, sports and entertainment. Thru apps and other devices, they are paying less while receiving the content that most appeals to them. Such devices include Roku, Google Chromecast and Apple TV, along with gaming systems like Playstation and Xbox. But the ‘cord cutters’ are also watching their favorite shows on their phone, laptop and tablets as well.

So how do we get our digital and video messages to this growing audience? Through a new form of advertising that puts your message in front of you TARGET customer via a non-skippable ad. Best of all, the results are completely measurable and trackable.